Cost Per Mile (CPM)

Cost per mille means cost per thousand impressions.

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Cost per mille means cost per thousand impressions.

Don’t let the name confuse you. Cost per mille means cost per thousand impressions. For example, if you were charged $500 for 1,000 impressions, your CPM is $500. If you were charged $500 for 15,000 impressions, your CPM is $33.33 (500 divided by 15).

Last updated: 2021/04/26