Senior Marketing Manager
imre is an independent marketing agency that creates purpose driven ideas that work. We are a passionate team of creators harnessing the twin powers of optimism and empathy to turn patients and healthcare providers (HCPs) into brand believers. We are one of the fastest growing and most exciting agencies working in pharmaceutical marketing today.
imre is seeking a strategic and ambitious leader to join the agency’s New Business, Marketing and Communications team as a Senior Marketing Manager.
Reporting to the EVP of New Business, Marketing and Communications, the Senior Marketing Manager will hold ultimate responsibility for effectively communicating the imre brand story. This multifaceted role will help attract new clients to imre with a high degree of consistency and report on progress.
The ideal candidate will have 5-7 years of experience in an agency or professional services firm environment, and demonstrate the ability to build and sell-in strategic marketing programs to senior leadership.
PRINCIPLE RESPONSIBILITIES & DUTIES: Leadership of the imre brand story Paid media advertising strategy to build the imre brand across a multichannel mix, aligned with thought leadership around in-demand brand needs in partnership with Strategy and Creative Agency storytelling attached to case study development and knowledge management Management of imre.com and agency social media channels in partnership with Interactive Awards and agency recognition initiatives
KNOWLEDGE, SKILLS, and ABILITIES REQUIRED: 5-7 years’ experience in an agency or professional services firm environment Strong persuasive writing skills Dynamic strategic planning abilities and the ability to compel senior leaders to invest in advertising to grow the business and attract new clients to the agency Entrepreneurial spirit with strong attention to detail Magnetic personality with an ability to energize staff to participate in marketing activities Travel domestically (10-15%)
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