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Selling the Invisible: A Field Guide to Modern Marketing

“Selling the Invisible: A Field Guide to Modern Marketing” by Harry Beckwith provides essential strategies for effectively marketing and selling services by understanding customer perceptions and building strong relationships.

Killing Marketing

“Killing Marketing: How Innovative Businesses Are Turning Marketing Cost into Profit” by Joe Pulizzi and Robert Rose proposes a transformative approach to marketing, advocating for a content-driven strategy that generates revenue and engages customers.

Building a Full-Funnel Content Marketing Strategy on LinkedIn

In this course, you'll explore how to build a multi-campaign marketing strategy that blends organic and paid content in ways that complement each other throughout the customer journey.

Everbros: Agency Growth Podcast

Informal, yet regular discussions on how we’ve scaled and what we’d do differently

Meta Certified Digital Marketing Associate

Digital Marketing Associates understand the value that advertising on Meta technologies can deliver for businesses, and they can use foundational tools to build campaigns.

How to Win Friends & Influence People

“How to Win Friends & Influence People” by Dale Carnegie is a timeless guide to improving communication and building meaningful relationships for personal and professional success.

Promote a Business With Online Advertising

Discover the online tools you can use to promote a business online, create your marketing strategy, and attract the right customers.

How Brands Grow: What Marketers Don't Know

“How Brands Grow: What Marketers Don’t Know” by Byron Sharp provides data-driven insights that challenge traditional marketing theories, offering a practical framework for achieving brand growth through market penetration.

Hegarty on Advertising

“Hegarty on Advertising: Turning Intelligence into Magic” by John Hegarty offers a captivating blend of personal insights and industry wisdom from one of advertising’s most creative minds.

Social Media Marketing Professional Certificate

Gain a competitive edge with job-ready skills, and start your career in social media marketing with a Meta Social Media Marketing Professional Certificate, hosted on Coursera.

Building a StoryBrand

“Building a StoryBrand: Clarify Your Message So Customers Will Listen” by Donald Miller provides a transformative framework for creating clear, compelling brand messages through the power of storytelling.

Website Traffic & Sales Campaigns

Learn how to effectively generate website traffic and encourage users to take action, whether that's making a purchase, subscribing to your service, or filling out a contact us form.

Meta Certified Community Manager

This exam identifies candidates who possess the ability to build, scale and sustain an online community by utilizing community-building strategies and tools which can be applied to non-profits and interest communities, as well as brands and agencies.

Become a Digital Marketing Specialist

Build digital marketing skills to grow your business. Learn content strategy, SEO, analytics, and best practices to become a digital marketing specialist.

The Copywriter's Handbook

“The Copywriter’s Handbook: A Step-By-Step Guide to Writing Copy That Sells” by Robert Bly is an essential manual for anyone looking to master the art of persuasive writing and improve their marketing copy.