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Find marketing books, courses, podcasts, and so much more!
Podcast
Everbros: Agency Growth Podcast
Informal, yet regular discussions on how we’ve scaled and what we’d do differently
Course
Beginner
X's Ads Manager Fundamentals
X's Ads Manager is the all-in-one platform for activating campaigns on X. Building your competence with Ads Manager will help take your campaigns to the next level and reach your marketing objectives.
Podcast
Marketing Matters
Airs on Business Radio, SiriusXM Channel 132 Wednesdays at 5pm ET. Hosted by Wharton Professors Barbara Kahn and Americus Reed. Tune in for Marketing news and interviews with leading CMOs.
Book
The Copywriter
“The Copywriter” by Peter Temple is a comprehensive guide that explores the techniques and strategies for writing persuasive and effective copy, essential for anyone looking to improve their writing skills.
Course
Conversion Tracking
Conversion tracking allows you to track the actions a user takes after viewing or engaging with your ads on X.
Podcast
Marketing Over Coffee
Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn
Book
Zero to One: Notes on Startups, or How to Build the Future
“Zero to One: Notes on Startups, or How to Build the Future” by Peter Thiel offers unique insights on creating groundbreaking startups and emphasizes the importance of innovation and a contrarian mindset.
Book
How to Win Friends & Influence People
“How to Win Friends & Influence People” by Dale Carnegie is a timeless guide to improving communication and building meaningful relationships for personal and professional success.
Book
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
“80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More” by Perry Marshall reveals how to apply the Pareto Principle to boost efficiency and profitability in sales and marketing.
Course
Intermediate
Mobile App Campaigns
This course will teach you how to drive users to download your mobile app and re-engage them to take in-app actions.
Book
Killing Marketing
“Killing Marketing: How Innovative Businesses Are Turning Marketing Cost into Profit” by Joe Pulizzi and Robert Rose proposes a transformative approach to marketing, advocating for a content-driven strategy that generates revenue and engages customers.
Book
The Advertising Effect: How to Change Behaviour
“The Advertising Effect: How to Change Behaviour” by Adam Ferrier combines behavioral science and advertising strategies to show how marketers can create campaigns that effectively influence consumer behavior.
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This comprehensive resource will show you how to rank higher in Google search.
Course
Inbound Certification Course: Attract, Engage, and Delight Your Customers
Master inbound marketing with HubSpot’s free course. Learn to attract, engage & delight customers through trust-building strategies that drive growth.
Book
Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads
“Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads” by Luke Sullivan is an insightful and humorous guide that offers practical advice and real-world examples on crafting memorable and effective advertisements.