Ad Tech Leaders Unite To Establish New Programmatic DOOH Standards

Ad Tech Daily–Adomni, Broadsign, Place Exchange, Verizon Media, VIOOH, and Vistar Media join forces to deliver parameters for defining DOOH inventory in programmatic transactions– NEW YORK — Six leading digital-out-of-home (DOOH) technology platforms – Adomni, Broadsign, Place Exchange, Verizon Media, VIOOH, and Vistar Media, announced that they are coming together to bring standardization to digital-out-of-home venue (DOOH) […]


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Posted: December 9 2020 @ 9:32 AM | Author: Ad Tech Daily

https://adtechdaily.com/2020/12/09/ad-tech-leaders-unite-to-establish-new-programmatic-dooh-standards/