Black Restaurateurs Are The Stars Of Bud Light’s New Documentary-Style Ads

Advertising
Posted: September 16 2020 @ 11:57 AM | From: www.adweek.com | Author: Kathryn Lundstrom

In a new series of ads that feel more like mini documentaries, Bud Light is telling the stories of Black-owned restaurants in five different cities that are hosting Thursday Night Football games during this NFL season. Shot on 16mm film and in a single take for the shortest, 15-second cut, the first installment takes viewers...

Link to full article

https://www.adweek.com/brand-marketing/black-owned-restaurants-stars-bud-light-documentary-style-ads/



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