CTV Overshadows Linear TV While Social And Programmatic Spark Debates, IAS Industry Pulse Report Finds

Ad Tech DailyIntegral Ad Science (IAS), the global leader in digital ad verification, today released its 2021 Industry Pulse Report. Surveying over 200 ad industry experts, IAS found that issues around digital video and connected TV, programmatic, and social rocketed to the top of the ad industry’s priority list. Based on the IAS 2021 Industry Pulse Report, […]


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Posted: December 9 2020 @ 7:32 AM | Author: Ad Tech Daily

https://adtechdaily.com/2020/12/09/ctv-overshadows-linear-tv-while-social-and-programmatic-spark-debates-ias-industry-pulse-report-finds/