Expand Your Media Mix To Meet Users Where They Are

Editor's note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek's community of high-level experts. Today, Quartz's Natalie Diamond discusses the ever-evolving publisher-to-consumer relationship. Below, in her own words, she taps into the ways data insights can sustain engagement and product development. The challenge As the...

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September 17 2021 | Natalie Diamond

https://www.adweek.com/media/expand-your-media-mix-to-meet-users-where-they-are/