Infographic: The Pandemic Created A New Category Of Consumer
Posted: May 16 2022 by www.adweek.com
Targeting the right audience is every brand's top priority. But when's the last time your marketing team evaluated what the consumer landscape looks like after two years of seismic changes for the economy? EPiQ--the in-house research department at agency EP+Co--conducted a study to understand how the pandemic has impacted Americans' finances and how they planned...