Music Videos Are Coming Back To Your Living Room

In its presentation at the 2021 IAB Digital NewFronts, Vevo made its case for the enduring power of highly-produced music videos in its pitch to brands and agencies. With the tagline "Music television like it was meant to be," Vevo is trying to hearken back to the pre-reality TV days of MTV, and let advertisers...

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Posted: May 4 2021 @ 13:43 PM | Author: Scott Nover

https://www.adweek.com/convergent-tv/music-videos-are-coming-back-to-your-living-room/