Sephora Invites You To Find Your Perfect Eyebrows In New AR Ad Campaign

Beauty retailer Sephora is launching a digital ad campaign that uses augmented reality (AR) to showcase the try-on functionality from makeup brand Anastasia Beverly Hills' new Brow App. Top line Using technology from AR platform FaceCake, the ad units will allow viewers to see how different shades of Anastasia's Brow Wiz eyebrow pencil look on...

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May 17 2021 | Lisa Lacy

https://www.adweek.com/commerce/sephora-invites-you-to-find-your-perfect-eyebrows-in-new-ar-ad-campaign/