Sunlight: Come Home

In Belgium, Sunlight is a brand of soap that has been used through generations, meaning almost everyone has used it at least once.

Forever present in Belgian family homes, no other soap offers that reassuring feeling of comfort. With this in mind, DDB has developed this film that playfully and poetically portrays this notion of coming home. This film celebrates the different generations, taking us back to the moments of well-being that we’ve all experienced.

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October 13 2021 | ivan