ViewSonic: The Finchers
Posted: November 21 2020 @ 5:03 AM | From: www.adsoftheworld.com | Author: ivan
Hybrid creative studio, Caveat, launches their latest campaign for visual solutions company, ViewSonic, and it's not what you'd expect. The Finchers, a ViewSonic Production, is being marketed as a new situation comedy, featuring "America's new favorite family in a commercial."
The campaign plays on classic sit-com tropes, techniques and styling from the genre. The brand wanted to provide a light hearted moment of entertainment for viewers with The Finchers, and Caveat leveraged the opportunity to turn branded content on its head with the fully integrated, 360 campaign. A microsite for The Finchers can be seen at www.TheFinchers.com.
Video of Welcome To The Yurtsville | The Finchers | Ch.2
Posted: November 30 2020 @ 21:25 | From: www.adweek.com
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Posted: November 30 2020 @ 19:40 | From: www.adweek.com
LONDON--Born Free Foundation has released a 60-second "closing down sale" spoof ad to raise awareness of wildlife population decline. Created by agency Engine, the online spot forms part of a campaign that was timed to launch alongside Black Friday and Cyber Monday and features footage of tigers, rh... Read more
Posted: November 30 2020 @ 17:45 | From: www.adweek.com
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Posted: November 30 2020 @ 17:35 | From: www.adweek.com
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Posted: November 30 2020 @ 17:15 | From: www.adweek.com
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