Advertising News Page 1136

Tensor Social

Influencer Marketing HubTensor Social Everything old is new again. When we firs...

September 30, 2021 / Advertising

Sunlight: Come Home

In Belgium, Sunlight is a brand of soap that has been u...

October 13, 2021 / Advertising

Holiday Email Marketing: 19 Ideas To Keep You Busy This Season

Influencer Marketing HubHoliday Email Marketing: 19 Ideas to Keep You Busy This...

October 4, 2021 / Advertising

Cineplex Welcomes Movie Lovers Back With A Love Letter To The Theatre Experience

 Cineplex has launched a new brand platform officially welcoming movie lovers ba...

September 30, 2021 / Advertising
  • Contextual On The Upswing, With GumGum CEO Phil Schraeder

    Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. GumGum is one of the handful of companies that have muddled along for years in the unsexy backwaters of contextual advertising, alongside competitors such as Peer39, Oracle-owned Grapeshot and Zefr. Over the last eight to 10 years, “The... Continue reading » The post Contextual... Continue reading Contextual On The Upswing, With GumGum CEO Phil Schraeder

    December 7 Advertising | feeds2.feedburner.com
  • Dentsu To Cut 6,000 Jobs Overseas As Part Of Restructuring

    Continue reading Dentsu To Cut 6,000 Jobs Overseas As Part Of Restructuring

    December 7 Advertising | adland.tv
  • Genius Teams Up With Instagram On Lyric Reels

    Genius teamed up with Instagram on Lyric Reels, a series of 30-second Instagram Reels videos featuring artists discussing the lyrics of their newest hit songs and the stories behind them. The series kicks off Monday with Megan Thee Stallion discussing "Body," and artists set to appear in future installments include 24kGoldn and Tate McRae. Lyric... Continue reading Genius Teams Up With Instagram On Lyric Reels

    December 7 Advertising | www.adweek.com
  • Twitter’s 2020 #ThisHappened: BTS Continues Reign As Most Tweeted About Musicians In US

    Life on Twitter was not very different from real life in 2020, as the word "quarantine" was mentioned on the platform 1.6 million times, while mentions of "home" were up 143% year-over-year. Twitter shared its 2020 #ThisHappened year-end review Monday, and the social network shared some highlights with Adweek. K-pop superstars BTS were the most... Continue reading Twitter’s 2020 #ThisHappened: BTS Continues Reign As Most Tweeted About Musicians In US

    December 7 Advertising | www.adweek.com
  • Google Introduces Connected TV Apps In The App Targeting Of DV360

    Before, advertisers needed to create a channel list with connected TV-specific app IDs. Now the workflow is similar to mobile apps. Continue reading Google Introduces Connected TV Apps In The App Targeting Of DV360

    December 7 Advertising | ppc.land
  • OPPO Launches With FRED & FARID Los Angeles 'Look For The Good #LivelyTogether' An Uplifting Holiday Campaign

    Continue reading OPPO Launches With FRED & FARID Los Angeles 'Look For The Good #LivelyTogether' An Uplifting Holiday Campaign

    December 7 Advertising | adland.tv
  • Time For Kids Racks Up 63,000 Subscribers In 4 Months

    Magazine publisher Time has seen a significant boost in paid subscribers for its title aimed at school-age students, Time for Kids. The youth-focused title has been published in elementary classrooms for 25 years, reaching millions of students. But with schools forced to close in March, cutting off its primary distribution route, the title went digital-only... Continue reading Time For Kids Racks Up 63,000 Subscribers In 4 Months

    December 7 Advertising | www.adweek.com
  • Why You Should Care About CES 2021

    The Consumer Electronics Show has evolved so far beyond its consumer electronics roots that it is now just called CES. Over the years, the show has grown into the world's most important annual technology trade event, featuring close to 4,000 exhibitors and attracting over 170,000 attendees. But times have changed. Due to the pandemic, CES... Continue reading Why You Should Care About CES 2021

    December 7 Advertising | www.adweek.com
  • What Do You Dream After Playing The New Xbox? This Lab Experiment Brought The Results To Life

    Anyone who has gone to bed right after binging a video game knows how the experience can infiltrate and even shape your dreams. Microsoft has built much of its advertising around that idea lately, from the launch spot for its new consoles to its holiday ad about a family's dreaming dog. But simply imagining dreams... Continue reading What Do You Dream After Playing The New Xbox? This Lab Experiment Brought The Results To Life

    December 7 Advertising | www.adweek.com
  • 20 Cinematic Holiday Ads Sparking Joy This Season

    This year, the holiday season carries some added sentiment, as December traditions evoke a sense of normalcy and mark the highly anticipated home stretch of 2020. Brands have been candid about the reality of the pandemic in their campaigns, while also embracing the unwavering beauty of the holidays. These are our picks for the best... Continue reading 20 Cinematic Holiday Ads Sparking Joy This Season

    December 7 Advertising | www.adweek.com