Advertising News Page 1205

Your Invisible Support Campaign For Lindex

Lindex, a Swedish fashion company, is now launching its new underwear campaign '...

January 22, 2022 / Advertising

Reach Metrics Are Obsolete – Let’s Focus On Attention Instead

“On TV & Video” is a column exploring opportunities and challenges in advanc...

January 18, 2022 / Advertising

Messenger Kids: How To Turn On Dark Mode

The Messenger Kids application allows parents and children to turn on Dark mode...

January 19, 2022 / Advertising

Programmatic Will Look Different In 2022 – Here Are 6 Trends To Watch

"Data-Driven Thinking" is written by members of the media community and contains...

January 18, 2022 / Advertising
  • Easter Bunny Saves Christmas For Lacta Chocolate

    DAVID São Paulo has created a new holiday campaign for Lacta, Brazil’s favorite chocolate where the brand's Easter Bunny mascot keeps Santa safe for Christmas. The #SantaStayAtHome ad campaign encourages solidarity in this sensitive year and showcases how each piece of Lacta chocolate unites families.  “Lacta wants to create delicious sharing moments, bringing people together by empowering their r... Continue reading Easter Bunny Saves Christmas For Lacta Chocolate

    December 8 Advertising | feeds.feedburner.com
  • Ogilvy Social.Lab And Panenka Football Magazine Create Poignant Tribute To Maradona

    Ogilvy Social.Lab and Panenka Football Magazine present The Ball of God, a cinematic and touching video tribute to Diego Maradona, set in the place where it all started… a potrero. Which is not an official football pitch, but rather a typical vacant space in a humble part of Buenos Aires where Argentinian kids play rough and streetwise football. A potrero much like one where Maradona first picked... Continue reading Ogilvy Social.Lab And Panenka Football Magazine Create Poignant Tribute To Maradona

    December 8 Advertising | feeds.feedburner.com
  • 3 Ways To Make Remote Learning At Home Useful And Fun

    Today due to the pandemic every little and big chores have to be performed remotely. Nonetheless, the human race has adapted really well and within no time has made remote working fun. An example of the same can be observed at paper proofreading service. Due to the pool of brilliant online writers it has, the students receive their works, assignments, thesis on time, and of top-notch quality, des... Continue reading 3 Ways To Make Remote Learning At Home Useful And Fun

    December 8 Advertising | feeds.feedburner.com
  • Why This Buzzy Athleisure Brand Is Getting Into Skincare

    Alo Yoga is betting that consumers will want to buy leggings and moisturizer from the same brand. The direct-to-consumer brand known for its athletic wear is expanding its product portfolio with the launch of Alo Glow System, a skincare line. It is debuting with seven products, starting with the essentials to any skincare regimen: cleanser,... Continue reading Why This Buzzy Athleisure Brand Is Getting Into Skincare

    December 8 Advertising | www.adweek.com
  • The 10 Best TV Shows Of 2020

    As we quarantined at home for much of the year due to Covid-19, television was just about the only source of new entertainment available to us. And thankfully, despite production shutdowns that prevented some of 2019's best shows from making new episodes this year (including Barry, Succession and Russian Doll), there were plenty of terrific... Continue reading The 10 Best TV Shows Of 2020

    December 8 Advertising | www.adweek.com
  • My Mantra: Love Malone And The Importance Of Executing Well

    Over the summer, millions of people were enthralled by the Chicago Bulls documentary The Last Dance. The star of the show, Michael Jordan, was the one that wanted the ball. In two iconic moments--one in Cleveland and the other in Utah--it was Jordan who took the winning shot. In his storied career, Jordan missed plenty... Continue reading My Mantra: Love Malone And The Importance Of Executing Well

    December 8 Advertising | www.adweek.com
  • Sacha Baron Cohen, Bill Gates Boast Reddit’s Top Ask Me Anything Sessions Of 2020

    Reddit's 52 million daily active users (up 44% year-over-year) were busy in 2020. The community was responsible for 303.4 million posts (up 52.4% year-over-year), 2 billion comments (up 18.6%) and 49.2 billion upvotes (up 53.8%). The two most upvoted posts in 2020 were a photos in r/pics from Rick Astley of the singer riding a... Continue reading Sacha Baron Cohen, Bill Gates Boast Reddit’s Top Ask Me Anything Sessions Of 2020

    December 8 Advertising | www.adweek.com
  • Hinge Unveils Redesign That Aims To Streamline The Online Dating Process

    Online dating was tricky enough for singles before the pandemic. And since March, dating apps have been experimenting with a variety of ways--from video chat features to virtual experiences to profile add-ons--to help members find romantic connections in an isolating and depressing year. Hinge's latest effort to help streamline the dating journey for members involves... Continue reading Hinge Unveils Redesign That Aims To Streamline The Online Dating Process

    December 8 Advertising | www.adweek.com
  • WhatsApp Rolls Out Carts

    Shopping carts make the process of shopping at physical stores easier, and WhatsApp hopes its carts feature, introduced globally Tuesday, will do the same for online shoppers. WhatsApp said in a blog post Tuesday that when users are messaging businesses on its platform that offer multiple products, they can browse those businesses' catalogs, select multiple... Continue reading WhatsApp Rolls Out Carts

    December 8 Advertising | www.adweek.com
  • Sexy Colonel Sanders Gets A Lifetime Movie; 20 Best Holiday Ads Of 2020: Tuesday’s First Things First

    Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Mario Lopez's Colonel Sanders Has 'A Recipe for Seduction' in... Continue reading Sexy Colonel Sanders Gets A Lifetime Movie; 20 Best Holiday Ads Of 2020: Tuesday’s First Things First

    December 8 Advertising | www.adweek.com