Advertising News Page 1230

What The Great Resignation Means For Ad Industry Hiring In 2022

"Data-Driven Thinking" is written by members of the media community and contains...

January 14, 2022 / Advertising

5 Data Privacy Trends To Watch In 2022

Preparing for privacy regulations, along with the death of the third-party cooki...

January 14, 2022 / Advertising

His Pabst Tweet Got Him Fired. But That’s Not The Part He Regrets Most

For social media marketers who reach a bit too far with their humor, the worst-c...

January 16, 2022 / Advertising

Univision’s Quest For Outcome-Focused Data And Representative Measurement

"On TV & Video" is a column exploring opportunities and challenges in advanc...

January 13, 2022 / Advertising
  • Marketers Clueless About Apple’s Upcoming IDFA Changes

    Thirty-seven percent of mobile marketers are in the dark about what the new Apple IDFA protocols mean, which is especially troubling considering how dramatically these changes will affect mobile attribution. Most aren't fully on board with adopting SKAdNetwork as an IDFA replacement. So the question remains: How will targeting, measurement and attribution be done in-app? The post Marketers Clueles... Continue reading Marketers Clueless About Apple’s Upcoming IDFA Changes

    November 25 Advertising | www.admonsters.com
  • Cavai Opens Office In Munich, Germany, And Appoints Florian Wolf As Sales Director For The DACH Region

    Conversational advertising leader continues steep growth trajectory in a market in which it is already serving major clients Munich: Cavai, the leading conversational advertising cloud, today announces its expansion into the German market, with the opening of an office in Munich, and the appointment of Florian Wolf as Sales Director for the DACH region. Cavai […] The post Cavai Opens Office in Mun... Continue reading Cavai Opens Office In Munich, Germany, And Appoints Florian Wolf As Sales Director For The DACH Region

    November 25 Advertising | adtechdaily.com
  • A Hat Tip To Dan Goldgeier For Grabbing The First Image, Which...

    A hat tip to Dan Goldgeier for grabbing the first image, which is of an ad for Harley-Davidson that appears in (I think) the current issue of Outside Magazine.The lower image is of an ad done for the same client back in 2002. The agency was Carmichael Lynch in Minneapolis. Harley’s current agency is Droga5, but I can’t imagine they had any involvement at all in the new ad.I don’t know if the new a... Continue reading A Hat Tip To Dan Goldgeier For Grabbing The First Image, Which...

    November 25 Advertising | www.adteachings.com
  • Johannes Leonardo Named Lead Creative Agency For Kraft Macaroni And Cheese, Oscar Mayer And Kraft Singles

    The appointment expands Johannes Leonardo's relationship with Kraft Heinz after being named lead creative across four brands last year. Continue reading Johannes Leonardo Named Lead Creative Agency For Kraft Macaroni And Cheese, Oscar Mayer And Kraft Singles

    November 24 Advertising | www.adweek.com
  • Maxwell Meade - New Illustration Design

    Continue reading Maxwell Meade - New Illustration Design

    November 24 Advertising | adland.tv
  • Modibodi #MyPeriodisGreen - (2020) (Australia)

    Continue reading Modibodi #MyPeriodisGreen - (2020) (Australia)

    November 23 Advertising | adland.tv
  • Cyberpunk 2077 Is Making It Easier For Content Creators

    Continue reading Cyberpunk 2077 Is Making It Easier For Content Creators

    November 23 Advertising | adland.tv
  • Patrick Quinn, Co-founder Of ALS Ice Bucket Challenge Has Died

    Continue reading Patrick Quinn, Co-founder Of ALS Ice Bucket Challenge Has Died

    November 23 Advertising | adland.tv
  • Amazon Launches Sponsored Display Audiences In The United States

    Sponsored Display audiences enable advertisers to target Amazon's first-party audiences with Sponsored Display ads. Continue reading Amazon Launches Sponsored Display Audiences In The United States

    November 23 Advertising | ppc.land
  • PubMatic Files For An IPO In Nasdaq With The Ticker Symbol PUBM

    PubMatic was founded 14 years ago and is currently processing 134 billion ad impressions daily. Continue reading PubMatic Files For An IPO In Nasdaq With The Ticker Symbol PUBM

    November 23 Advertising | ppc.land