Advertising News Feed

  • Posted: September 21 2020 @ 17:22 | From: www.adteachings.com

    A Timely Challenge From The Legendary Luke Sullivan Of Hey,...

    A timely challenge from the legendary Luke Sullivan of Hey, Whipple fame. Read more

  • Posted: September 21 2020 @ 17:01 | From: www.adweek.com

    Is There Racial Bias In Twitter’s Image Previews?

    Over the weekend, Twitter users began to notice something potentially prejudiced about the way the social network's algorithm crops photos for thumbnails: Post an image containing two headshots--one of a person of color and one of a white person--and the automatic feature seems more likely to zoom i... Read more

  • Posted: September 21 2020 @ 17:00 | From: www.adweek.com

    Pet Products Are Looking A Lot More Like Their Human Counterparts

    Key Insight: Consumers see their pets as part of the family and want to make their well-being a priority. Sweet potato fry chews for dogs, freeze-dried minnows for cats and compostable waste bags are among the products in a new line of sustainable goods for pets from DTC brand Public Goods. A genera... Read more

  • Posted: September 21 2020 @ 17:00 | From: www.adweek.com

    Apple’s Privacy Push Hurts Media Owners Relying On Advertising And Subscription Revenue

    Key Insight: Some hope Apple will become more collegiate in its approach to the in-app advertising ecosystem. Apple is Silicon Valley's self-appointed champion of online privacy, a stance that sets it apart from its peers in the Big Tech realms, many of which rely on substantive advertising revenues... Read more

  • Posted: September 21 2020 @ 17:00 | From: www.adweek.com

    Once A Symbol Of Luxury, Lincoln Is Getting A Second Wind With Millennials

    In 1939, Edsel Ford, son of automotive pioneer Henry Ford, vacationed at his estate in Hobe Sound, Fla. Ford took the trip every year, but this time he brought along a one-of-a-kind convertible that Ford's chief stylist E.T. "Bob" Gregorie had made for him. Having seen the stylish sedans running aro... Read more

  • Posted: September 21 2020 @ 17:00 | From: www.adweek.com

    Former Labor And Delivery Nurse Emily Meyer Went From Kindness To Kind Snacks

    Growing up in Napa, Calif., Emily Meyer's two brothers had a history of fainting whenever they visited the doctor. But not Emily. Given her ability to handle blood and needles, her mother suggested she look into a career in healthcare. She ended up choosing nursing because it appealed to her social... Read more

  • Posted: September 21 2020 @ 16:40 | From: www.adweek.com

    Walmart Wants Zero Emissions By 2040—Without Carbon Offsets

    Walmart has set ambitious new goals for itself to combat climate change, targeting zero emissions in its global operations by 2040, as well as committing to protect, manage or restore at least 50 million acres of land and 1 million square miles of ocean by 2030. In fact, in a blog post, president an... Read more

  • Posted: September 21 2020 @ 15:45 | From: www.adweek.com

    How BBDO Is Using TikTok To Spread Information About Child Sex Trafficking

    A TikTok account created by two BBDO Atlanta creatives for Street Grace, a nonprofit dedicated to ending child trafficking and exploitation, is trying to attract the attention of Gen Z via videos that share bite-sized facts and advice on how to stay safe. It's the latest collaboration between the ag... Read more

  • Posted: September 21 2020 @ 15:45 | From: www.adweek.com

    Royal Caribbean And Norwegian Release Covid-19 Safety Guidelines For Cruises

    The procedures necessary for Norwegian and Royal Caribbean to get back in the water amid a global health crisis are fairly straightforward: test, test, test. That's what the cruise lines have told the Centers for Disease Control and prevention in a joint 66-page report, which came out of a conferenc... Read more

  • Posted: September 21 2020 @ 14:59 | From: www.adweek.com

    GroupM Offers Election Day Off

    GroupM North America CEO Kirk McDonald made the announcement in an internal memo last week. Read more