Advertising News

  • Posted: September 10 2020 @ 23:48 | From: www.adsoftheworld.com

    Assassin's Creed: Greetings From England

    Assassin’s Creed Valhalla – the next installment in Ubisoft’s Assassin’s Creed franchise launching on November 17 - features a journey of discovery through ninth century England, created and shot in the style of a traditional tour operator’s travel c... Read more

  • Posted: September 10 2020 @ 23:30 | From: www.adsoftheworld.com

    Prega News: #PregaMoment

    When a leading brand completes a decade in the market, it calls for a celebration. And what's a better way to celebrate than to invite your own community to share their moments with the brand. Prega News, a leading pregnancy... Read more

  • Posted: September 10 2020 @ 23:17 | From: www.adsoftheworld.com

    Goldfish: Feeding Imagination

    Goldfish® Crackers, a beloved snack in many Canadian households, has launched a new brand platform that encourages and fosters imagination in the minds of Canadian children. “We’ve seen, through research, that our playful cracker shape naturally lends... Read more

  • Posted: September 10 2020 @ 23:04 | From: feeds2.feedburner.com

    BuzzFeed Starts Buzzing Again As Advertisers Return

    Here’s a little good news from the publishing world for a change: BuzzFeed will restore staff salaries this month and end a program that cut union members’ schedules and pay by 20%. In late March, BuzzFeed was one of the first publishers to announce pandemic-related cost-cutting measures with tiered... Read more

  • Posted: September 10 2020 @ 23:04 | From: feeds2.feedburner.com

    Comic: Q4 Planning

    A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem...   The post Comic: Q4 Planning appeared first on AdExchanger. Read more

  • Posted: September 10 2020 @ 23:03 | From: www.adsoftheworld.com

    Reese: The Reese Society

    It is not housed at DoNotJoinTheReeseSociety.com, and was not developed by agency partner Anomaly to salute and reward people’s unconditional love of Reese—the leading chocolate brand in Canada and the U.S. The society does not seek to become an ongoing source of brand advoc... Read more

  • Posted: September 10 2020 @ 23:03 | From: feeds2.feedburner.com

    HBO Max AVOD Tier Is Coming This Spring; TAG Launches Global Brand Safety Seal

    Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Max Ads Are you ready for some ads on HBO Max? The ad-supported tier is coming in Q2 2021, according to agency execs speaking to Digiday. And it might come even sooner than that, possibly debuting with the NCAA’s March Mad... Read more

  • Posted: September 10 2020 @ 19:20 | From: www.adweek.com

    What’s Inside The TikTok Virtual Transparency And Accountability Center?

    Physical visits to the Transparency and Accountability Centers TikTok opened in Los Angeles and Washington, D.C., have been put on hold by the coronavirus, so the video-creation platform has done the next best thing by taking them virtual. Vice president and head of U.S. public policy Michael Becker... Read more

  • Posted: September 10 2020 @ 18:21 | From: www.admonsters.com

    How Publishers Can Get Paid Faster

    Media billing is like an Olympic relay race, the more adept you get at passing and receiving data the better chance you have of getting paid faster. Unfortunately, it’s a lot easier said, then done. Here are a few things you may want to consider to make your billing process more efficient. The post... Read more

  • Posted: September 10 2020 @ 17:35 | From: www.adweek.com

    Facebook Begins Broad Rollout Of Data Use Checkup

    Facebook will begin broadly rolling out the Data Use Checkup workflow for developers and their applications that it began testing in April. The social network onboarded "a small set of apps" in April, and director of platform partnerships Konstantinos Papamiltiadis said in a blog post Thursday that... Read more