Advertising News Page 4

Your Invisible Support Campaign For Lindex

Lindex, a Swedish fashion company, is now launching its new underwear campaign '...

January 22, 2022 / Advertising

State Farm Picks TikTok Over TV In Super Bowl Ad Shuffle

State Farm aired its first-ever Super Bowl ad in 2021. This year, it would rathe...

January 22, 2022 / Advertising

Report: Meta-Led Diem Association Cryptocurrency Project Explores IP Sale

It appears that the day may soon be seized from Diem Association, the cryptocurr...

January 26, 2022 / Advertising

Why Sellers.json Is Limited – And How Supply Chain Objects Can Help

"The Sell Sider" is a column written by the sell side of the digital media commu...

January 26, 2022 / Advertising
  • Chipotle Tests The Meatless Trend With Plant-Based Chorizo

    Chipotle Mexican Grill has always positioned itself as the healthy alternative to burger-based quick serve and casual food chains. But as plant-based food items populate restaurant menus beyond Veganuary promotional stunts, the chain is trying out a plant-based chorizo for a limited time. The new meatless menu item is getting some support from sports media... Continue reading Chipotle Tests The Meatless Trend With Plant-Based Chorizo

    January 21 Advertising | www.adweek.com
  • Messenger, Instagram Set Ghostbusters: Afterlife Movie Mate

    The latest Movie Mate second screen chat experience for Messenger and Instagram covers Ghostbusters: Afterlife, the newest installment in the iconic Ghostbusters film franchise. Facebook Creative Shop, Instagram, Messenger and Sony Pictures teamed up on the project. The chat experience syncs with the film in real-time, and fans will see fun facts and be able... Continue reading Messenger, Instagram Set Ghostbusters: Afterlife Movie Mate

    January 21 Advertising | www.adweek.com
  • Advertising In 2022: Time To Look Up

    For those who haven't seen it yet, it should suffice to say the recently released Netflix film Don't Look Up is about the collective indifference and ignorance of the masses when it comes to a massive problem that stares them right in the face. The science is clear as day: the problem is real, and... Continue reading Advertising In 2022: Time To Look Up

    January 21 Advertising | www.adweek.com
  • Revolving Door Roundup: Empower, IPG, Zulu Alpha Kilo And More

    Your weekly fill of agency moves. Continue reading Revolving Door Roundup: Empower, IPG, Zulu Alpha Kilo And More

    January 21 Advertising | www.adweek.com
  • In Apple’s Delightful Chinese New Year Ad, It Takes A Village (to Go To Mars)

    When you've left home with big dreams, sometimes returning without soaring success can feel like its own form of failure. That's the situation a stuntman and aspiring filmmaker finds himself in as we open on Apple's Chinese New Year ad, marking the fifth year the brand has launched an artistic spot celebrating the holiday. Returning... Continue reading In Apple’s Delightful Chinese New Year Ad, It Takes A Village (to Go To Mars)

    January 20 Advertising | www.adweek.com
  • NHL Details 2022 Truly Hard Seltzer NHL Fan Fair

    The National Hockey League shared details on the attractions and sponsors for its 2022 Truly Hard Seltzer NHL Fan Fair. The fan festival will take place Feb. 3 through 6 at Las Vegas Convention Center West Hall as part of 2022 Honda NHL All-Star Weekend, hosted by the Vegas Golden Knights and the city of... Continue reading NHL Details 2022 Truly Hard Seltzer NHL Fan Fair

    January 20 Advertising | www.adweek.com
  • Busch Light Opens Ice Shanty In Minnesota And Drops Limited-Edition Cans For Everyone Else

    Minnesota is known for many things, from lively music scenes to great food and beyond. For many anglers, a major part of its appeal during the frigid winter months is its ample access to ice fishing hotspots. For Great Lakes area Midwesterners, the sight of fishermen bundled up, out on a frozen lake with a... Continue reading Busch Light Opens Ice Shanty In Minnesota And Drops Limited-Edition Cans For Everyone Else

    January 20 Advertising | www.adweek.com
  • Haunting Film From The Canadian Centre For Child Protection Traces The Impact Of Abuse

    [Sensitive content: This article discusses childhood sexual abuse. If you're struggling with your mental health because of this topic, please call RAINN: 1-800-656-4673 or the National Suicide Prevention Lifeline: 1-800-273-8255] Survivors of childhood sexual abuse can be haunted not just by their memories but by recordings of the crime that may still be distributed across... Continue reading Haunting Film From The Canadian Centre For Child Protection Traces The Impact Of Abuse

    January 20 Advertising | www.adweek.com
  • Grubub X Known Debut "That Grubhub Feeling"

     Launching today, the campaign, “That Grubhub Feeling” highlights the feeling of satisfaction a customer experiences when they get exactly what they have been craving. On a mission to replace the negative emotion of “Hangry,” Grubhub is introducing new positive feelings into the dining lexicon including “Chewphoria” and “Fantasnack” amongst others. The campaign begins with teaser OOH creative arou... Continue reading Grubub X Known Debut "That Grubhub Feeling"

    January 20 Advertising | feeds.feedburner.com
  • The Great CMO Resignation? Patrick McLean Exits Walgreens After Two Years

    Walgreens' Patrick McLean is the latest chief marketing officer to step down from the role, as brands and personnel struggle with how to structure the job's functions and duties. McLean joined the drugstore chain in Nov. 2019 after stints at financial services companies TD Ameritrade and Capital One. He revealed that he was leaving Walgreens... Continue reading The Great CMO Resignation? Patrick McLean Exits Walgreens After Two Years

    January 19 Advertising | www.adweek.com