Advertising News Feed

  • Posted: October 13 2020 @ 20:43 | From: www.adweek.com

    10 Early Takeaways From Prime Day 2020

    Key Insights Amazon hasn't offered discounts on gift guide items--toys included As in years past, Echo devices are hot DNA testing kits are also popular, but with a twist. After a three-month delay, Amazon's mid-summer, turned early fall, sales bonanza is finally underway, assuming a new title as th... Read more

  • Posted: October 13 2020 @ 20:37 | From: feeds.feedburner.com

    The Gate Wins Gold Awards At The 2021 Graphis Advertising Annual Competition

     The Graphis Advertising Annual 2021 honored The Gate | New York with two Gold Awards for their work on association campaigns for the Institute of Management Accountants (IMA) and the MilitaryOfficers Association of America (MOAA). Graphis is committed to presenting and promoting the work of excepti... Read more

  • Posted: October 13 2020 @ 19:24 | From: www.adweek.com

    Kraft Mac & Cheese Erases ‘Send Noods’ Campaign From Its Social Media Following Criticism

    All traces of Kraft Mac & Cheese's tongue-in-cheek "Send Noods" campaign that debuted last week in time for National Noodle Day have been erased from the brand's social media channels as a result of backlash the brand received. The campaign, created by recently founded agency Mischief, asked peo... Read more

  • Posted: October 13 2020 @ 18:41 | From: www.adweek.com

    Kristen Bell Stars In Delightfully Funny And Relatable Ad For Her Own CBD Skincare Brand

    Modern parenting involves watching kids TV shows on repeat, stepping on Lego bricks, and trying not to lose your shit while juggling the stresses of keeping small humans alive. At least that what it does in Wieden + Kennedy's latest spot for CBD skincare product Happy Dance, a new brand co-founded b... Read more

  • Posted: October 13 2020 @ 16:59 | From: www.adweek.com

    Ryan Reynolds Doesn’t Understand 5G, But Mint Mobile Is Giving It Away For Free Either Way

    The buzz about 5G--what it is, what it means and how to get it, has been the talk of the town in tech for months now. The major mobile carriers have all incorporated educational content into their ads to help consumers better understand what 5G can mean for their daily lives, and how each brand's... Read more

  • Posted: October 13 2020 @ 16:30 | From: www.adweek.com

    How DTC Brand Cuts Clothing Became The Breakout Hit For Players In The NBA ‘Bubble’

    For Cuts Clothing--a maker of T-shirts, polos and sweatshirts--the bubble created by the National Basketball Association in Orlando for the league's playoffs proved to be the ideal environment for the brand to spread the gospel about the quality of its clothing. Heading into the tournament, the like... Read more

  • Posted: October 13 2020 @ 16:11 | From: www.adweek.com

    Even Without Live Sports, State Farm Stuck With TV During The Pandemic

    The rescheduling of professional sports in the spring due to Covid-19 brought fans a cornucopia of content in the last several weeks: the NHL's Stanley Cup was finally awarded in late September, the NBA Championship came three months late in early October, and the culmination of Major League Basebal... Read more

  • Posted: October 13 2020 @ 15:44 | From: www.adweek.com

    Why The Martin Agency Decided To Gamify Its Account Wins To Attract Talent

    Last week, The Martin Agency took to Twitter to announce some job openings. While promoting new roles in social media is not an uncommon practice, what made this unique was the agency's approach to gamifying the available positions and the brands on which the talent would work. The Martin Agency did... Read more

  • Posted: October 13 2020 @ 15:38 | From: www.adweek.com

    Ikea Canada Wants To Buy Your Furniture On Black Friday

    Ikea wants to show its customers that old furniture deserves more than one life. Its latest campaign features the adventures of a single white bookshelf, which has made its way into different homes across multiple generations, housing trophies, CD players and disco balls. On Black Friday this year,... Read more

  • Posted: October 13 2020 @ 15:32 | From: www.adweek.com

    CBS News Chief Susan Zirinsky: ‘Our Job Is To Reveal America To Itself’

    The coronavirus pandemic has placed every news organization in a difficult spot. But CBS News had an extraordinary disadvantage relative to its competitors: It was without a home for several months. During Tuesday's Adweek Convergent TV summit, CBS News president Susan Zirinsky discussed her network... Read more