Content Marketing News

  • Posted: November 23 2020 @ 6:00 | From: contentmarketinginstitute.com

    How To Do Inclusive Content That Helps Your Audience And Business

    Inclusive content doesn’t require your brand to take a big stand on a hot topic. It does require your team to think differently, recognize what you don’t know, and use words more purposefully. Here’s how to do it well.Continue reading → The post How to Do Inclusive Content That Helps Your Audience a... Read more

  • Posted: November 23 2020 @ 0:38 | From: www.moderncopywriter.com

    Copywriter Wanted: Cactus, Denver

    Erin Conrad, Talent Relations Manager at Cactus in Denver (check out their site here), is on the hunt for a copywriter to join their team. From Cactus: Cactus is a small, independent agency creating innovative, bold, and imaginative work for a growing list of great clients. We believe small agency c... Read more

  • Posted: November 20 2020 @ 6:00 | From: contentmarketinginstitute.com

    Turkey And Green Beans Gone Viral (and A Virtual Visit To A Museum) [The Weekly Wrap]

    It’s turkey and green bean casserole time in the United States. We talk turkey hotline (phone and AI versions), eat our veggies (a good-for-you lesson), and take a break from food with an enticing stay-at-home museum experience. Continue reading → The post Turkey and Green Beans Gone Viral (and a Vi... Read more

  • Posted: November 19 2020 @ 11:05 | From: www.searchenginewatch.com

    Top Six Reasons You Should Caption Your Social Media Video Content

    A professional captioner and subtitler reveals why video captions are a must-do: drive social engagement, improve SEO, boost audience reach – to name a few. The post Top six reasons you should caption your social media video content appeared first on Search Engine Watch. Read more

  • Posted: November 19 2020 @ 6:00 | From: contentmarketinginstitute.com

    Lackluster Blog? How This Tech Company Turned Theirs Into A Lead-Generation Engine

    What do you call a blog with 70,000 monthly visitors that accounts for 50 product trials a month? A lot of wasted potential. This is a story about how one company changed that by building a content engine instead of only managing a blog. Continue reading → The post Lackluster Blog? How This Tech Com... Read more

  • Posted: November 18 2020 @ 9:45 | From: www.searchenginejournal.com

    6 Content Writing Trends For 2021: An SEO Content Checklist For SMBs Via @ronlieback

    Heading into 2021, small businesses need to rethink their SEO content writing habits across their business website(s). Here's a checklist you can use.The post 6 Content Writing Trends for 2021: An SEO Content Checklist for SMBs via @ronlieback appeared first on Search Engine Journal. Read more

  • Posted: November 18 2020 @ 6:00 | From: contentmarketinginstitute.com

    Manufacturing Content Marketers Shift Gears In A COVID-19 World [New Research]

    In today’s turbulent times, manufacturing content marketers have done the big things to adapt in a COVID-19 world. Learn from CMI’s latest research what they’re doing differently, what’s kept pace, and what’s growing as you wrap up 2020 and prepare for 2021. Continue reading → The post Manufacturing... Read more

  • Posted: November 17 2020 @ 6:00 | From: contentmarketinginstitute.com

    How To Make The Google Algorithm Work For You

    You don’t need to panic when Google messes around with its algorithm. Follow these approaches that bring deeper insights to help you create delightful content experiences that attract audiences. Continue reading → The post How to Make the Google Algorithm Work for You appeared first on Content Marke... Read more

  • Posted: November 16 2020 @ 11:57 | From: insights.newscred.com

    ICYMI: The Welcome Launch Event! (feat. Commentary From GE Healthcare)

    Our CEO, Shafqat Islam, offered a first look at the Welcome Marketing Orchestration Platform at the Launch Event. 🚀   What is marketing orchestration, exactly? It’s what happens when you bring all of the best martech tools together into a single, unified platform — which is what we’ve created with W... Read more

  • Posted: November 16 2020 @ 6:00 | From: contentmarketinginstitute.com

    How To Use Live Chat Data To Drive New Content Marketing Ideas

    Live chat shouldn’t stay in the domain of customer service teams. You can use it to drive new, relevant content ideas and make your content marketing more effective. Let’s look at five opportunities. Continue reading → The post How to Use Live Chat Data to Drive New Content Marketing Ideas appeared... Read more