Content Marketing News Page 2

How To Build The Best Relationship With Freelance Content Creators [New Research]

It takes time to get freelance creators up to speed on your brand messages, styl...

June 16, 2021 / Content Marketing

Copywriter Wanted: Bravo Group

Jill Smith from Bravo Group is on the hunt for a copywriter to join their Harris...

June 15, 2021 / Content Marketing

25+ Expert Takeaways About Content Strategy, Experiences, Tech, Analytics, SEO, And More

This year, the speakers from ContentTECH Summit zeroed in on the most important...

June 17, 2021 / Content Marketing
  • Is Google AMP Worth It For Your Email Marketing?

    AMP-coded emails let your subscribers interact with your company without ever visiting a website or landing page. Here’s how to make your emails interactive. Continue reading → The post Is Google AMP Worth It for Your Email Marketing? appeared first on Content Marketing Institute. Continue reading Is Google AMP Worth It For Your Email Marketing?

    June 10 Content Marketing | contentmarketinginstitute.com
  • Do You Really Want A Zero-Click Ranking On Google?

    Fewer than half of Google searches now result in a click. But that doesn’t mean you should give up on SEO. It means you need a two-part plan: One for benefitting from zero-click searches and one for getting clicks. Here’s how to build it. Continue reading → The post Do You Really Want a Zero-Click Ranking on Google? appeared first on Content Marketing Institute. Continue reading Do You Really Want A Zero-Click Ranking On Google?

    June 9 Content Marketing | contentmarketinginstitute.com
  • 7 Tips To Write A Great Blog Post Introduction

    If your introduction doesn’t motivate readers to make that all-important scroll down, you lose them. To make sure your content gets the attention it deserves, here are seven tips to write a great lede. Continue reading → The post 7 Tips to Write a Great Blog Post Introduction appeared first on Content Marketing Institute. Continue reading 7 Tips To Write A Great Blog Post Introduction

    June 8 Content Marketing | contentmarketinginstitute.com
  • 30+ Link-Building Tips, Tools, And Examples For SEO And Website Traffic

    Even if you consider link building a tedious, painful, test of patience, you still need to do it. It’s necessary to compete in search engines and extend the content marketing reach of your brand. Continue reading → The post 30+ Link-Building Tips, Tools, and Examples for SEO and Website Traffic appeared first on Content Marketing Institute. Continue reading 30+ Link-Building Tips, Tools, And Examples For SEO And Website Traffic

    June 7 Content Marketing | contentmarketinginstitute.com
  • VCU Brandcenter 2021 Grads

    Always so great to see the new VCU Brandcenter graduate portfolios. This year, there are a lot of ’em (over 100). From Ashley Sommardahl, Associate Director at VCU Brandcenter: “We are thrilled to debut the Brandcenter Class of 2021. They are a talented group of just over 100 students with concentrations in Copywriting, Art Direction, […] Continue reading VCU Brandcenter 2021 Grads

    June 5 Content Marketing | www.moderncopywriter.com
  • 20 Words Journalists Loathe (and More Of This Week’s Content Marketing Stories)

    This week in content marketing, we reveal which words earn eye rolls from journalists, explore new event-promotion features on LinkedIn, and get inspired by a brand that has created a whole new (virtual) world. Continue reading → The post 20 Words Journalists Loathe (and More of This Week’s Content Marketing Stories) appeared first on Content Marketing Institute. Continue reading 20 Words Journalists Loathe (and More Of This Week’s Content Marketing Stories)

    June 4 Content Marketing | contentmarketinginstitute.com
  • 8 Expert Tips To Help You Personalize Your Content And Segment Your Audiences

    Personalization and segmentation are closely related, but they aren’t the same. ContentTECH speakers offer their take on how (and when) to use these techniques to meet a common goal – to deliver content that reflects what the reader, viewer, or listener wants (when they want it). Continue reading → The post 8 Expert Tips to Help You Personalize Your Content and Segment Your Audiences appeared fir... Continue reading 8 Expert Tips To Help You Personalize Your Content And Segment Your Audiences

    June 3 Content Marketing | contentmarketinginstitute.com
  • Content Management And Strategy: The Big Wave Is Here [New Research]

    The 2021 Content Management and Strategy Survey finds glimpses of optimism. But we also see some lingering challenges for businesses as changes to the way we live, work, and take products to market have accelerated. Continue reading → The post Content Management and Strategy: The Big Wave Is Here [New Research] appeared first on Content Marketing Institute. Continue reading Content Management And Strategy: The Big Wave Is Here [New Research]

    June 2 Content Marketing | contentmarketinginstitute.com
  • This SEO Refresher Can Make Your Content More Attractive To Google

    While no magic bullet exists to rise to the top of Google rankings, you can always work harder to improve your content’s position. Here’s a refresher so you can move forward today. Continue reading → The post This SEO Refresher Can Make Your Content More Attractive to Google appeared first on Content Marketing Institute. Continue reading This SEO Refresher Can Make Your Content More Attractive To Google

    June 1 Content Marketing | contentmarketinginstitute.com
  • B2B Content Marketing Measurement Tips For 2021 (Statistics & Research)

    “If a tree falls in a forest and no one is around to hear it, does it make a sound?” is a philosophical thought that can be adapted to B2B content marketing as well. “If I create great B2B content but can’t measure it, did it make an impact?” is the question marketers ask regularly. […] The post B2B Content Marketing Measurement Tips for 2021 (Statistics & Research) appeared first on Content M... Continue reading B2B Content Marketing Measurement Tips For 2021 (Statistics & Research)

    May 31 Content Marketing | www.convinceandconvert.com