Content Marketing News Page 35

Why These Post-Pandemic Content Marketing Tips Are The Worst

There’s no shortage of advice on how to adjust your content marketing once the p...

September 16, 2021 / Content Marketing

3 Hot Takes: LEGO And JPMorgan Chase Sizzle, Doritos Fizzles

This week we offer our take on three content examples: Lego customer service avo...

September 17, 2021 / Content Marketing

PPC And Content Marketing: The Perfect Combo For Immediate ROI

At first glance, pay-per-click and content marketing can seem like contrasting i...

September 13, 2021 / Content Marketing

These 4 Content Marketing Fails Are Fixable: Here’s How

You can’t fix everything that negatively affects your content marketing. But you...

September 14, 2021 / Content Marketing
  • The Ultimate Webinar Gear List: Recommended Equipment For A Flawless Event

    Whether you’re creating a webinar for the first time, or trying to take your webinars from boring to badass, you need the right setup and set of webinar tools. Along with my friend Brian Fanzo, we created this list of webinar and virtual event essentials to help you make sure your next event goes off […] The post The Ultimate Webinar Gear List: Recommended Equipment for a Flawless Event appeared f... Continue reading The Ultimate Webinar Gear List: Recommended Equipment For A Flawless Event

    September 23 Content Marketing | www.convinceandconvert.com
  • Caleb York

    Caleb is a junior copywriter at Bandujo in NYC after graduating from VCU Brandcenter this year. Always love seeing the books coming out of VCU. Lots of fun campaigns in Caleb’s, including Miele (above), NERF, Connect 4, Sun Records, Raising Cane’s, and Boomerang. Can’t wait to see what he does next! Portfolio: calebyork.work Continue reading Caleb York

    September 20 Content Marketing | www.moderncopywriter.com
  • [eBook] The NewsCred Top 20: Australian Content Marketing Brands 2020

    Australia’s Top 20 Content Marketing Brands of 2020 We’re excited to announce The NewsCred Top 20 Awards: Top Australian Content Marketing Brands 2020. This year’s winners, which span a multitude of industries, represent the best of content marketing today. We applaud these brands for their ongoing efforts to accelerate possibilities and drive innovation that, in […] The post [eBook] The NewsCred... Continue reading [eBook] The NewsCred Top 20: Australian Content Marketing Brands 2020

    Today September 17 Content Marketing | insights.newscred.com
  • [Infographic] Martech As A Strategic Enabler 2020

    Martech Industry Survey Results About Sirkin Research Sirkin Research is focused on conducting primary research and delivering data-rich insights to guide better decision-making for businesses. Sirkin Research has over 15 years of experience working with some of the largest technology and financial brands in the world. The firm’s work spans the globe, from Copenhagen to […] The post [Infographic]... Continue reading [Infographic] Martech As A Strategic Enabler 2020

    September 15 Content Marketing | insights.newscred.com
  • SaaS Content Marketing: Why You Should Focus On Bottom Of The Funnel First To Drive Signups

    If you talk to content marketers at SaaS companies (both in-house and other agencies), almost everyone will tell you that you need to focus on top of the funnel content first. Why? Because most marketers assume everyone starts at the top of the funnel and slowly makes their way down the funnel via nurturing and more content. The […] The post SaaS Content Marketing: Why You Should Focus on Bottom o... Continue reading SaaS Content Marketing: Why You Should Focus On Bottom Of The Funnel First To Drive Signups

    September 14 Content Marketing | growandconvert.com
  • Justin Davidson

    Justin is a copywriter in NYC, previously at ViacomCBS and Nickelodeon (before getting pandemic’ed), now on the hunt for his next thing. His site is full of work for/in partnership with Nickelodeon, including something called Toiler Paper Blasters which would have been an immediate MC purchase pre-pandemic, before TP became became the new money. His […] Continue reading Justin Davidson

    September 7 Content Marketing | www.moderncopywriter.com
  • Q+A: Zurich Insurance’s Head Of Marketing Operations & Services, Marco Buscemi

    Interview with Marco Buscemi When it comes to marketing success, developing a strong marketing operations strategy is key. With over 53,000 employees globally, Zurich Insurance relies on a holistic marketing operations framework, lead by Marco Buscemi, to achieve a thriving marketing process and execution.  Marco Buscemi, Head of Marketing Operations & Services Marco Buscemi, Head […] The post... Continue reading Q+A: Zurich Insurance’s Head Of Marketing Operations & Services, Marco Buscemi

    September 3 Content Marketing | insights.newscred.com
  • Matt Vitou

    Matt is a copywriter/ACD in San Francisco who has spent time at Droga5, 72andSunny, Saatchi NYC, W+K Shanghai, and most recently Lyft in-house (pre-pandemic). Since his last post on MC (way back on 05.08.11, when he was a baby copywriter), he’s been busy—and it shows. His portfolio is so good. It was nearly impossible for […] Continue reading Matt Vitou

    September 2 Content Marketing | www.moderncopywriter.com
  • 5 Ways To Boost Your Visual Marketing Results

    Marketers have long been talking about the power of visual content, both for attracting attention and for engaging your audience. Yet, with the emergence of visual-only social media networks — like Instagram and Pinterest — visual marketing stopped being a nice-to-have and became a must-have. Without high-quality visual content, there is no brand presence on […] The post 5 Ways to Boost Your Visua... Continue reading 5 Ways To Boost Your Visual Marketing Results

    August 29 Content Marketing | www.convinceandconvert.com
  • 5 Data-Driven Content Marketing Tips You Need To Use Now

    These days, marketers have access to powerful competitive research tools that reveal almost everything about competitors’ marketing tactics: what search keywords they focus on, how they build links, and even how much traffic they are able to generate. The bad news is there’s an opposite side of that coin: your competitors have the same amount of […] The post 5 Data-Driven Content Marketing Tips Yo... Continue reading 5 Data-Driven Content Marketing Tips You Need To Use Now

    August 17 Content Marketing | www.convinceandconvert.com