Content Marketing News Page 4

How To Build The Best Relationship With Freelance Content Creators [New Research]

It takes time to get freelance creators up to speed on your brand messages, styl...

June 16, 2021 / Content Marketing

Copywriter Wanted: Bravo Group

Jill Smith from Bravo Group is on the hunt for a copywriter to join their Harris...

June 15, 2021 / Content Marketing

25+ Expert Takeaways About Content Strategy, Experiences, Tech, Analytics, SEO, And More

This year, the speakers from ContentTECH Summit zeroed in on the most important...

June 17, 2021 / Content Marketing
  • With Great Content Power Comes (Yep) Great Responsibility – What Will You Do With It

    Coming to grips with how to apply ethics to everyday content and marketing decisions is hard. That’s why we’ve gathered insight, advice, and a few examples to help you choose a path that feels both responsible and ethical to you. Continue reading → The post With Great Content Power Comes (Yep) Great Responsibility – What Will You Do With It appeared first on Content Marketing Institute. Continue reading With Great Content Power Comes (Yep) Great Responsibility – What Will You Do With It

    May 18 Content Marketing | contentmarketinginstitute.com
  • Chicago Portfolio School: The Pipeline Fund

    This is so cool. Sarah Latz, Director of Education for Chicago Portfolio School, reached out to MC to help spread the word about their new scholarship for Black creatives. From CPS: “Everyone knows that the advertising industry is severely lacking in diversity. Only 2% of creative departments identity as Black. We think the path to […] Continue reading Chicago Portfolio School: The Pipeline Fund

    May 17 Content Marketing | www.moderncopywriter.com
  • 3 Quality Signals That Help Content Rank Higher In SERPs

    In Google, beauty is in the eyes of crawlers. They look at everything from your text to your meta tags to your style sheets. Here are three strategies to make that picture even better to boost your search rankings. Continue reading → The post 3 Quality Signals That Help Content Rank Higher in SERPs appeared first on Content Marketing Institute. Continue reading 3 Quality Signals That Help Content Rank Higher In SERPs

    May 17 Content Marketing | contentmarketinginstitute.com
  • Mac Schwerin

    Mac is a senior copywriter at Draftline NYC, previously at The Secret Little Agency in Singapore. In addition to projects for brands like DBS Bank (above), Travelers, and Lazada, his site includes a short documentary he wrote and narrated on the PlayStation, as well as links to articles he’s had published on sites like Vox, […] Continue reading Mac Schwerin

    May 16 Content Marketing | www.moderncopywriter.com
  • Keep ‘Em Guessing (and More Lessons From Content We Love)

    This week in content marketing, the Morning Brew shows how to perk up reader interest. A content creator whips up a handy resource for B2B writers and experts. And a new studio from Neutrogena puts its best face forward with an award-winning documentary. Continue reading → The post Keep ‘Em Guessing (and More Lessons From Content We Love) appeared first on Content Marketing Institute. Continue reading Keep ‘Em Guessing (and More Lessons From Content We Love)

    May 14 Content Marketing | contentmarketinginstitute.com
  • How To Manage Your Content Assets So They’re Found And Used

    Navigating all the digital media creates challenges for consumers and enterprises alike. To produce these products, add contextual information, assemble, and distribute them requires a systematic approach – digital asset management. Continue reading → The post How to Manage Your Content Assets So They’re Found and Used appeared first on Content Marketing Institute. Continue reading How To Manage Your Content Assets So They’re Found And Used

    May 13 Content Marketing | contentmarketinginstitute.com
  • Why You Don’t Need To Worry (Too Much) About Unsubscribe Prompts

    Gmail and other services make it easy to unsubscribe from newsletters and promotional emails. These tips can keep people from getting to that point if they really don’t want to go. Continue reading → The post Why You Don’t Need to Worry (Too Much) About Unsubscribe Prompts appeared first on Content Marketing Institute. Continue reading Why You Don’t Need To Worry (Too Much) About Unsubscribe Prompts

    May 12 Content Marketing | contentmarketinginstitute.com
  • Transform Your Data Into Great Visuals With These Resources, Tips, And Tools

    Visualizing data is a great way for brands to get attention and earn credibility. They can transform your original surveys, user data, or third-party stats into something your audience wants to read. Continue reading → The post Transform Your Data Into Great Visuals With These Resources, Tips, and Tools appeared first on Content Marketing Institute. Continue reading Transform Your Data Into Great Visuals With These Resources, Tips, And Tools

    May 11 Content Marketing | contentmarketinginstitute.com
  • How To Be An SEO Difference Maker

    Explore these key tactics, tools, and time savers to make putting together the SEO puzzle easier and help you shine when it comes to sharing your performance data. Continue reading → The post How to Be an SEO Difference Maker appeared first on Content Marketing Institute. Continue reading How To Be An SEO Difference Maker

    May 10 Content Marketing | contentmarketinginstitute.com
  • Denver Ad School: Winter 2021 Grads

    Ready for some fresh student portfoios? The latest Denver Ad School grads are ready for you. From DAD: “These were the last creatives standing out of our second-ever finishing quarter, Winter 2021. They rose to the challenge and displayed the kind of resiliency that will make them all contributors on day-one in whatever agency is […] Continue reading Denver Ad School: Winter 2021 Grads

    May 8 Content Marketing | www.moderncopywriter.com