Digital Marketing News

Consumers Warm To AI Personalization Despite Privacy Concerns

Personalizing email newsletters and other forms of communication can be an effec...

May 20, 2022 / Digital Marketing

Instagram CEO Sees A Decentralized Future For The Internet

The internet is a highly aggregated system right now, and that has caused a lot...

May 18, 2022 / Digital Marketing

This New Malware Tracks You Even If You Turn Your Phone Off

Discovering some malware in your phone can be stressful because of the fact that...

May 19, 2022 / Digital Marketing

Online Fraud Is On The Rise, Are Bad Bots To Blame?

Automation has made a lot of things easier because of the fact that this is the...

May 22, 2022 / Digital Marketing
  • YouTube’s New Studio Content Tab Provides Insights On Creator’s Performance For Live-Streams, Shorts, And Other Formats

    YouTube has mentioned how its Shorts is really doing well and that’s why more and more video creators are taking up the endeavor as a regular part of their daily content. Similarly, the app has revealed how live streams are producing great results in terms of viewer engagement.This might be one of the many reasons why the tech giant is moving towards giving creators better insight regarding their... Continue reading YouTube’s New Studio Content Tab Provides Insights On Creator’s Performance For Live-Streams, Shorts, And Other Formats

    Today May 23 Digital Marketing | www.digitalinformationworld.com
  • This New WhatsApp Update Makes Groups More Transparent

    WhatsApp has become a lot more than just a simple messaging app, because of the fact that this is the sort of thing that could potentially end up allowing colleagues to stay in touch as well as help people set up small businesses and communicate with customers. Facebook has really been working hard on building a sense of community across all of its platforms, and that includes WhatsApp with all th... Continue reading This New WhatsApp Update Makes Groups More Transparent

    Today May 23 Digital Marketing | www.digitalinformationworld.com
  • This Report Reveals A Remarkable Increase In Daily WhatsApp Users

    WhatsApp is one of the most revolutionary apps of the past two decades, and it has become so successful that it supplanted SMS as the text messaging platform that people use. Its parent company Meta has been facing a few hurdles, but in spite of the fact that this is the case WhatsApp only seems to be growing faster with each passing year. New data from a report released by Sensor Tower reveals ju... Continue reading This Report Reveals A Remarkable Increase In Daily WhatsApp Users

    Today May 23 Digital Marketing | www.digitalinformationworld.com
  • Disney’s Disney+ Ad Pitch Reflects How Streaming Ad Prices Set To Rise In This Year’s Upfront

    With Disney+, Disney is looking to set a new high-water mark for ad prices among the major ad-supported streamers. The post Disney’s Disney+ ad pitch reflects how streaming ad prices set to rise in this year’s upfront appeared first on Digiday. Continue reading Disney’s Disney+ Ad Pitch Reflects How Streaming Ad Prices Set To Rise In This Year’s Upfront

    May 22 Digital Marketing | digiday.com
  • Media Buying Briefing: Four Takeaways On Upfront Week From A Buyer’s Perspective

    Beyond a general optimism to be back in person for Upfront Week, buyers shared their thoughts on what worked and what still needs to happen. The post Media Buying Briefing: Four takeaways on Upfront Week from a buyer’s perspective appeared first on Digiday. Continue reading Media Buying Briefing: Four Takeaways On Upfront Week From A Buyer’s Perspective

    May 22 Digital Marketing | digiday.com
  • Podcasters Are Pitching Longer, More Lucrative Ads, But Ad Buyers Prefer Shorter, Cheaper Spots

    While podcast production companies and creative studios pitch custom, longer-form podcast ads, buyers prefer ads under a minute long due to budgets, reach and audience attention. The post Podcasters are pitching longer, more lucrative ads, but ad buyers prefer shorter, cheaper spots appeared first on Digiday. Continue reading Podcasters Are Pitching Longer, More Lucrative Ads, But Ad Buyers Prefer Shorter, Cheaper Spots

    May 22 Digital Marketing | digiday.com
  • Too Much Trust On Tech Can Hurt: Google Maps Led A Group Of Tourists Into A Stream

    Google Maps is essential if you are about to travel or choose a route with minor traffic. It seems that no matter how advanced the platform may be, one needs to exercise their own knowledge in certain situations.If you live under a rock, Google Maps is one of the top platforms for maps and navigation. The web mapping application offers real-time traffic conditions. One can easily input their locat... Continue reading Too Much Trust On Tech Can Hurt: Google Maps Led A Group Of Tourists Into A Stream

    May 22 Digital Marketing | www.digitalinformationworld.com
  • Google's Data Reveals That Not Many Are Willing To Upgrade To The New Android 12

    Data from Google reveals that consumers aren’t taking to the new Android 12 as quickly as the tech giant would like them to, reports 9to5G.Google used to be much more liberal when it comes to sharing statistics regarding consumer usage of all the different Android operating software, updating figures on a regular, near-monthly basis until 2019 where it essentially gave up on the endeavor. Why? The... Continue reading Google's Data Reveals That Not Many Are Willing To Upgrade To The New Android 12

    May 22 Digital Marketing | www.digitalinformationworld.com
  • Meta’s Quest 2 VR Headset Crossed 10 Million Shipments In 2021

    VR headsets have been generating a lot of buzz because of the fact that this is the sort of thing that could potentially end up allowing us to enter more immersive digital worlds. With Meta changing its very name to reflect its new focus on building its metaverse, offering VR headsets seemed like the logical next step. Research from Counterpoint has revealed that the Quest 2 VR headset offered by... Continue reading Meta’s Quest 2 VR Headset Crossed 10 Million Shipments In 2021

    May 22 Digital Marketing | www.digitalinformationworld.com
  • Online Fraud Is On The Rise, Are Bad Bots To Blame?

    Automation has made a lot of things easier because of the fact that this is the sort of thing that could potentially end up putting them in the hands of AI that has no problem with rote tasks, but it has also benefited malicious actors. These threat actors frequently use bad bots to conduct their cyber attacks, and the truly shocking thing is that well over a quarter of all internet traffic in 202... Continue reading Online Fraud Is On The Rise, Are Bad Bots To Blame?

    May 22 Digital Marketing | www.digitalinformationworld.com