Digital Marketing News Feed

  • Today Posted: September 20 2020 @ 14:13 | From:

    B2B Events Were Broken Before The Pandemic, Their Online Reinvention Is Creating Positive Change

    Kim Darling, executive producer, Inbound Farewell lanyards, business cards and branded pens — it’ll be some time before people get their hands on these souvenirs of in-person events again. As the COVID-19 pandemic continues to transform the way people work, buy, sell, socialize and entertain themsel... Read more

  • Posted: September 19 2020 @ 8:22 | From:

    Paid Media Optimization – A Sisyphean Task

    Optimizing across paid media channels and within paid media channels is an endless task. One might even call it Sisyphean. No sooner has a team (agency or client-side) optimized media around the KPIs handed down from above, the media landscape changes. Let’s delve into exactly why this is the case:... Read more

  • Posted: September 18 2020 @ 22:23 | From:

    How To Create Stunning Visuals For Instagram Stories

    Instagram has more than 500 million active users every single day, which means at least half of the overall user base of Instagram view or creates stories every day. Instagram Stories is among the best ways you can use to connect with your target audience due to its incredible features that are ever... Read more

  • Posted: September 18 2020 @ 10:06 | From:

    TikTok Downloads Banned As Of Sunday, Setting Off New Scramble In Video App Saga

    The app won't shut down until Nov. 12 under a new order, and could avoid any service disruption if a deal for its U.S. operations is approved this weekend. Read more

  • Posted: September 18 2020 @ 9:47 | From:

    Patagonia Escalates Activism With Voting Rights Push Before Elections

    While marketing around areas like advocacy and environmentalism are growing mainstream, few brands have challenged public officials in such a direct way. Read more

  • Posted: September 18 2020 @ 9:39 | From:

    Next On MarTech Live: Where Does Marketing Automation Fit Within Your Martech Stack?

    Marketing technology continues to rapidly evolve. Experts weigh in on marketing automation technology and where it fits within your overall martech stack.Please visit Marketing Land for the full article. Read more

  • Posted: September 18 2020 @ 9:05 | From:

    Havas Buys Majority Stake In Camp + King To Expand Digital Creative Network

    The deal comes as agencies are positioning themselves for a new reality when digital and virtual strategies are more important. Read more

  • Posted: September 18 2020 @ 9:00 | From:

    Easier Access To Search, Chrome And Gmail In IOS 14

    iOS 14 has launched, and with it comes new features that make it easier to access some of the Google apps you use most often. Starting today, you can add a Google Search Widget to your Home Screen to let you find information even faster. You can also set Chrome as your default browser app on your iP... Read more

  • Posted: September 18 2020 @ 8:56 | From:

    Henkel Sponsors Wellness Web Series Distributed Via Blockchain Technology

    In partnership with an award-winning creator, the content is one way the marketer of brands like Persil and Purex addresses challenges caused by the pandemic. Read more

  • Posted: September 18 2020 @ 8:48 | From:

    Burger King Puts Whopper Recipe On Wrappers As Part Of 'real Food' Push

    Following efforts centered on moldy burgers and cow farts, the QSR is trying a simple and direct approach to market its "clean food" menu. Read more