PS5, Xbox Rollouts Drive 80% Jump In Ad Spending For Video Games
Posted: December 7 2020 by www.marketingdive.com
The video game industry spent $45 million on ads during the first two weeks of November to build excitement for the holiday shopping season.
https://www.marketingdive.com/news/ps5-xbox-rollouts-drive-80-jump-in-ad-spending-for-video-games/591698/