Digital Marketing News Feed

  • Posted: September 9 2020 @ 6:02 | From: feeds.marketingland.com

    Just Announced: The MarTech Agenda Is Live!

    Join us online, October 6-8, for a free training experience with marketing technology experts.Please visit Marketing Land for the full article. Read more

  • Posted: September 9 2020 @ 5:37 | From: feeds.marketingland.com

    Getting The C-Suite To Buy In On Agile Marketing

    Look for way to highlight budget implications, effect on sales that agile workflows are driving.Please visit Marketing Land for the full article. Read more

  • Posted: September 8 2020 @ 23:01 | From: digiday.com

    ‘There Wasn’t A Huge Shift’: TV Upfront Market Did Not Undergo Expected Overhaul This Year

    TV upfront became more pliable this year, but the traditional model largely remained in place with most advertisers sticking to the traditional broadcast-year window. The post ‘There wasn’t a huge shift’: TV upfront market did not undergo expected overhaul this year appeared first on Digiday. Read more

  • Posted: September 8 2020 @ 23:01 | From: digiday.com

    Facebook Says ‘technical Issue’ Caused Its Ads To Appear On Publisher Websites Without Their Permission

    One of the affected publishers included the Danish Broadcasting Corporation, which does not run any ads on its site. The post Facebook says ‘technical issue’ caused its ads to appear on publisher websites without their permission appeared first on Digiday. Read more

  • Posted: September 8 2020 @ 23:01 | From: digiday.com

    ‘Retailers Are Media Owners In Their Own Right’: Why E-commerce Is Driving More Of Unilever’s Media Spend

    While there may be some slowdown as lockdowns ease, e-commerce is unlikely to revert to pre-pandemic levels, said Claire Hennah, vp of e-commerce at Unilever The post ‘Retailers are media owners in their own right’: Why e-commerce is driving more of Unilever’s media spend appeared first on Digiday. Read more

  • Posted: September 8 2020 @ 11:10 | From: feeds.marketingland.com

    Should Marketers Worry About A Single Source Of Truth?

    Can solutions like data lakes or CDPs provide better value than incomplete data sources like email engines?Please visit Marketing Land for the full article. Read more

  • Posted: September 8 2020 @ 10:20 | From: feed.martech.zone

    Vuelio: Your Media And Influencer Relationship Platform

    Public relations has changed significantly with the explosion of media outlets in the digital era. No longer is it enough to pitch a few outlets and put together a monthly list of mentions of your brand. Today, the modern public relations professional has to handle an ever-growing list of influencer... Read more

  • Posted: September 8 2020 @ 10:10 | From: adespresso.com

    How To Get More Instagram Followers (21 Tips&Tricks You Can Use Now)

    Whether you’ve just launched a one-person company or are part of a 100-person team, if you want to grow your business in 2020, you need to know how to get more Instagram followers. Why? Because 500 million people are active on Instagram daily, and 79% of them search the social media platform for a p... Read more

  • Posted: September 8 2020 @ 9:14 | From: www.marketingdive.com

    What's In A Flagship?

    A lot of retailers need to close more stores, and many are. But what about the ones meant to showcase their brands? It depends. Read more

  • Posted: September 8 2020 @ 8:30 | From: www.marketingcharts.com

    How Many Target Accounts Do Reps Handle In ABM Programs?

    Companies claiming the strongest ROI from account-based marketing (ABM) tend to have their individual reps handle more accounts than the average company engaging in ABM, according to Demandbase’s latest report [download page] on ABM. Having established the top tools and priorities for a successful A... Read more