Digital Marketing News Feed

  • Posted: September 17 2020 @ 8:30 | From:

    Media Ads Influence Home Improvement Behavior As Consumers Respond To Pandemic

    Eight in 10 adult consumers who have made a home improvement purchase or are planning to do so say that it was COVID-19 that got them thinking more about home improvement projects. And, from awareness to purchase, media plays a part in influencing consumers’ home improvement purchasing decisions, pe... Read more

  • Posted: September 17 2020 @ 8:07 | From:

    Some Blue-chip Brands See Loyalty Drop Precipitously During Pandemic, Survey Finds

    As consumers adjust to a "new normal," an annual ranking of brand loyalty adds the most newcomers ever while some previous stalwarts disappear. Read more

  • Posted: September 17 2020 @ 8:00 | From:

    Best Endpoint Security Software

    With so many people using personal devices for work-related tasks, cybersecurity is more important today than ever before. Hackers are getting more sophisticated, and protecting your organization’s data needs to be a top priority.  Endpoint security software is the solution. With an endpoint securit... Read more

  • Posted: September 17 2020 @ 8:00 | From:

    Disney Was A Top Ad Spender On Facebook In H1

    Disney spent an estimated $211.8 million in Facebook advertising in the first half of this year, making it, by far, the top Facebook advertiser for the first two quarters of the year. This is according to a report [download page] from Pathmatics that looks at the top US Facebook advertisers in H1 an... Read more

  • Posted: September 17 2020 @ 8:00 | From:

    Helping Global Publishers Accelerate Business Growth

    Since launching the Google News Initiative in 2018, we’ve worked with news organizations of all sizes as they’ve adapted to the challenges of an increasingly digital world, which has impacted their business models and consumer behavior. Programs like our GNI Labs have helped publishers tackle specif... Read more

  • Posted: September 17 2020 @ 8:00 | From:

    Powering Live Events With Ad Manager’s Dynamic Ad Insertion

    In our new reality of live events—whether it’s sports, concerts, or performances—we enjoy the excitement from the comfort and safety of our own homes. Over-the-top (OTT) streaming has become even more important during this time, offering viewers access to relevant information and entertainment on a... Read more

  • Posted: September 17 2020 @ 8:00 | From:

    How We’re Helping Military Spouses Find Job Success

    Having grown up with a Marine veteran father, and then marrying a commissioned Air Force officer, I know firsthand the challenges that spouses and families face when it comes to military life. One month before my wedding, I learned that my partner would be relocating for his role in the military. Th... Read more

  • Posted: September 17 2020 @ 7:43 | From:

    NBCUniversal Tests New Measurement Program To Prove It Can Push Product Sales For Advertisers

    NBCU will use the program to inform media planning discussions with advertisers and eventually to guarantee sales against an ad buy. The post NBCUniversal tests new measurement program to prove it can push product sales for advertisers appeared first on Digiday. Read more

  • Posted: September 17 2020 @ 7:41 | From:

    The Best Web Hosting Services

    Want to get right to the point? My top pick for the best web hosting service is definitely Bluehost. A good web hosting service allows you to easily (and painlessly) get your site live without wanting to pull your hair out or throw your laptop out the window. But there are different types of web […]... Read more

  • Posted: September 17 2020 @ 7:09 | From:

    Affinity Answers Helps Brands Talk To Fans

    Today it rebrands its AudiencePlanner tool as FanFinder360°.Please visit Marketing Land for the full article. Read more