Rebranding Made Easy II – The Business Side Of Rebranding

Rebranding Made Easy II – The Business Side of Rebranding
Last year, I shared my insights on important branding topics within the ‘Brands in the Boardroom’ series. This year, I started a new series on a topic about which I am very passionate: rebranding. In the first article, I shared the eight most common reasons for a rebrand, along with some examples of the largest […]

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July 22 2021 | Marc Cloosterman

https://www.brandingmag.com/2021/07/22/rebranding-made-easy-ii-the-business-side-of-rebranding/