ANA Newsstand | Pebbles Cereal Rocks User-Generated Content In New Branded Series

Marketing
Posted: September 10 2020 @ 23:00 PM | From: www.ana.net

Amy Brothers, brand manager for Pebbles cereal, and Brian Hurley, creative director at Public Works, discuss the kid-centric “Daily Yabba Dabba Doo” series and provide insight into the most effective ways for brands to harness user-generated content.

Link to full article

https://www.ana.net/magazines/show/id/ana-2020-09-pebbles-daily-ugc-q-and-a



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