Bacardi Pairs Purpose With NFTs To Empower Fan Investment In Music Diversity

The rum brand tapped upstart marketplace Sturdy Exchange to help shine a light on the underrepresentation of female producers.

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October 13 2021 | Asa Hiken

https://www.marketingdive.com/news/bacardi-pairs-purpose-with-nfts-to-empower-fan-investment-in-music-diversit/608126/