Marketing News Page 2

Capital Reserves – Definition, Example And Exceptions

A capital reserve is a type of fund or capital that businesses set aside for ma...

May 14, 2022 / Marketing

Snap Taps Wieden + Kennedy Vet As Chief Creative Officer

Colleen DeCourcy, who built a reputation during a decade with the decorated agen...

May 16, 2022 / Marketing

Google Tests Expandable Multi Carousel Layout For Recipes In Mobile SERPs

Looks like Google wants to show more Carousel results for users. With this test,...

May 17, 2022 / Marketing

Google Denmark Tests Multisearch With 65 And Noticed A Positive Response

Google product tested Multisearch with 100 65+ year-olds in Denmark, who loved t...

May 17, 2022 / Marketing
  • Noodles & Co. Gamifies Mobile Rewards To Boost Loyalty

    The chain saw a ninefold gain in click-through rates while generating $71 for every 100 emails it sent to app users via a loyalty promotion. Continue reading Noodles & Co. Gamifies Mobile Rewards To Boost Loyalty

    May 19 Marketing | www.marketingdive.com
  • Martech Failure? 50% Say Loyalty Programs Don’t Offer Much Value

    Get an app: It’s 2022 and people have been irritated about physical loyalty cards for decades. The post Martech failure? 50% say loyalty programs don’t offer much value appeared first on MarTech. Continue reading Martech Failure? 50% Say Loyalty Programs Don’t Offer Much Value

    May 19 Marketing | martechtoday.com
  • Want To Loop A YouTube Video Or Skip To Its Most-watched Moments? Now You Can

    A day after sharing advertiser-friendly features during its annual Brandcast, YouTube revealed a slew of updates that will affect its flagship product. The YouTube player has been equipped with the ability to skip straight to a video’s popular moments, and individual clips can now be looped so that they replay over and over. Read More: Want to loop a YouTube video or skip to its most-watched momen... Continue reading Want To Loop A YouTube Video Or Skip To Its Most-watched Moments? Now You Can

    May 19 Marketing | tldrmarketing.com
  • Tiktok Launches Its First Creator Crediting Tool To Help Video Creators Cite Their Inspiration

    TikTok today is introducing a new feature that it says will be the first iteration of its creator crediting tools that allow creators to directly tag and credit others using a new button during the publishing process. This button lets creators credit all sorts of inspiration for their content, including dances, jokes, viral sounds and [...] Read More: Tiktok Launches Its First Creator Crediting To... Continue reading Tiktok Launches Its First Creator Crediting Tool To Help Video Creators Cite Their Inspiration

    May 19 Marketing | tldrmarketing.com
  • Instagram’s Testing A New Stories UI Which Could Have Big Implications For Your Content Strategy

    Over the past few weeks, Instagram has been testing a new Stories presentation UI that essentially hides Stories posts after a certain frame count. some Stories are now only displaying the first three frames, along with a tiny ‘Show all’ prompt in the top left of screen. That would be easy to miss, which could mean [...] Read More: Instagram’s Testing a New Stories UI Which Could Have Big Implicat... Continue reading Instagram’s Testing A New Stories UI Which Could Have Big Implications For Your Content Strategy

    May 19 Marketing | tldrmarketing.com
  • Bond Ratings – How They Work And The Agencies Involved

    A bond rating is a measurement that indicates how secure a bond is. In other words, it tells you the creditworthiness of a bond by... Read more » The post Bond Ratings – How they work and the Agencies involved appeared first on Marketing91 Continue reading Bond Ratings – How They Work And The Agencies Involved

    May 19 Marketing | www.marketing91.com
  • Bond Market – Definition, History And Types

    The bond market is a financial market that has- a primary market in which governmental entities or corporations issue new debt securities – and –... Read more » The post Bond Market – Definition, History and Types appeared first on Marketing91 Continue reading Bond Market – Definition, History And Types

    May 19 Marketing | www.marketing91.com
  • Webinar: Transform Your Content Operations With DAM

    McCormick is transforming how product content is created and used across its organization with digital asset management. The post Webinar: Transform your content operations with DAM appeared first on MarTech. Continue reading Webinar: Transform Your Content Operations With DAM

    May 18 Marketing | martechtoday.com
  • Capital Flight – Definition, Types And Examples

    Capital flight is a situation when businesses or investors eliminate their money from a country. This might be because of economic or political factors like... Read more » The post Capital Flight – Definition, Types and Examples appeared first on Marketing91 Continue reading Capital Flight – Definition, Types And Examples

    May 18 Marketing | www.marketing91.com
  • GA4 Isn’t All It’s Cracked Up To Be. What Would It Look Like To Switch?

    Marketers are searching for alternative analytics platforms. Here’s what you need to know to make an informed decision before switching. The post GA4 isn’t all it’s cracked up to be. What would it look like to switch? appeared first on MarTech. Continue reading GA4 Isn’t All It’s Cracked Up To Be. What Would It Look Like To Switch?

    May 18 Marketing | martechtoday.com