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Search Engine Optimization (SEO) Starter Guide

Search Engine Optimization (SEO) Starter Guide

Who is this guide for?

You might be the owner of a growing and thriving business, the webmaster of a dozen sites, the SEO specialist in a Web agency or a DIY SEO ninja passionate about the mechanics of Search : this guide is meant for you. If you're interested in having a complete overview of the basics of SEO according to our best practices, you are indeed in the right place. This guide won't provide any secrets that'll automatically rank your site first in Google (sorry!), but following the best practices outlined below will hopefully make it easier for search engines to crawl, index and understand your content.

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Get Noticed With Social Media

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Get Noticed With Social Media

Everyone's on social media, so it makes sense for your business to be there too. Take advantage of popular social media networks by understanding why you need to be there, joining the right social media sites and growing your presence by engaging with your networks.

Social Media Digital Marketing

Growth-Driven Design

Course

Growth-Driven Design

In the Growth-Driven Design certification course, you’ll learn how to build and optimize a peak-performing website that delivers user value and drives business growth. This includes video training, tools, quizzes, and templates to help you develop a strategy, build a launch pad website, and implement data-driven continuous improvement. The course is made up of seven lessons and a 55-question exam. In addition to the content, you’ll gain access to our global GDD Slack community, where you can ask questions and collaborate with the instructors and thousands of GDD practitioners.

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Meta Certified Media Buying Professional

Meta Certified Media Buying Professionals can optimize, report on and harness tools needed to activate ad campaigns with Meta.

Advertising Digital Marketing Social Media

Set Up Your HubSpot CRM for Growth

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Set Up Your HubSpot CRM for Growth

In this track, you'll learn why a CRM is important for your business, the role it plays, and how it connects to your company's flywheel model. You'll learn how to import data into your HubSpot CRM and understand what you need to get started.

CRM

Microsoft Advertising Certified Professional

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Microsoft Advertising Certified Professional

You’re a business leader who stays ahead of the curve. Take that strategy even further with Microsoft Advertising certifications to demonstrate your digital advertising knowledge and skills.

Advertising Digital Marketing

The CRO Course: Win on Mobile

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The CRO Course: Win on Mobile

Get ready to win on mobile. Most companies get more visitors from mobile than desktop, but many mobile sites are still not optimized to perfection. The result is suffering conversion rates and missed revenue.

Digital Marketing Web Design Advertising

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