Courses on Advertising
Courses

Course | Advanced
Google Ads Certification
The Google Ads certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. A Google Ads certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising. You can earn the certification through Skillshop, Google's online training program.
Advertising

Course | Beginner
How to Enhance and Protect Your Online Campaign
Whether you need help with managing your campaign's online presence or keeping its information safe, we have tools and resources to support you. In these videos, we explore how to use online platforms to reach and connect with your audience and how to measure and maintain a successful and safe campaign online.
Advertising Digital Marketing

Course | Beginner
Reporting and Analytics for LinkedIn Ads
Are you struggling each time you face the numbers? Wondering how to base your decisions on metrics? This course is great if you’re new to LinkedIn reporting tools or you want to improve your campaign analytics skills with tips and best practices. The course's main goal is to help you get the most ROI for your ad spend.
Analytics Social Media Advertising

Course | Beginner
Using LinkedIn's Ad Targeting
In this course, you'll learn how LinkedIn Targeting works — and how to get the most of it. You'll explore LinkedIn’s unique targeting and the important steps and best practices to tailor your ad targeting strategy for your LinkedIn campaign.
Advertising Social Media

Course | Beginner
Introduction to LinkedIn Ads
This course can help you better understand LinkedIn Marketing Solutions’ paid products. When you're done, you'll be able to create an ad campaign using LinkedIn’s native targeting, measure your success in Campaign Manager, and optimize your advertising goals.
Advertising Social Media

Course | Beginner
How to advertise on LinkedIn
Connect your brand with the world’s largest audience of active, influential professionals. These five steps demonstrate how to run a self-service ad campaign on LinkedIn using Sponsored Content, Message Ads, Dynamic Ads, and Text Ads.
Advertising Social Media

Course | Beginner
Understand Customers Needs and Online Behaviors
With just some basic web analytics skills, businesses can easily measure how well their online marketing is working and get even better results. Start our free course to find out how you can easily measure your activity and understand customer needs and their online behaviours.
Analytics Digital Marketing Advertising

Course
Make Sure Customers Find You Online
Start our free course to discover just some of the ways businesses can reach and connect with more customers online. Plus, learn how to improve your search engine performance (SEO), and use online advertising (SEM) to boost sales and awareness.
SEO Digital Marketing Advertising