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Courses on Advertising

Courses

Get a Business Online

Course

Get a Business Online

Google's free course in discovering what it takes to start and run a successful business online. You'll also learn how to build a digital presence, use e-commerce, keep a business safe from hackers, and get noticed locally.

Digital Marketing Advertising

Google Ads Certification

Course | Advanced

Google Ads Certification

The Google Ads certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. A Google Ads certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising. You can earn the certification through Skillshop, Google's online training program.

Advertising

Microsoft Advertising Certified Professional

Course

Microsoft Advertising Certified Professional

You’re a business leader who stays ahead of the curve. Take that strategy even further with Microsoft Advertising certifications to demonstrate your digital advertising knowledge and skills.

Advertising Digital Marketing

How to Enhance and Protect Your Online Campaign

Course | Beginner

How to Enhance and Protect Your Online Campaign

Whether you need help with managing your campaign's online presence or keeping its information safe, we have tools and resources to support you. In these videos, we explore how to use online platforms to reach and connect with your audience and how to measure and maintain a successful and safe campaign online.

Advertising Digital Marketing

Promote a Business With Online Advertising

Course | Beginner

Promote a Business With Online Advertising

We'll tell you how to create a successful advertising and marketing strategy, and explain how email marketing, video and display ads can help you reach and attract more of the right customers.

Advertising Marketing Digital Marketing

Reporting and Analytics for LinkedIn Ads

Course | Beginner

Reporting and Analytics for LinkedIn Ads

Are you struggling each time you face the numbers? Wondering how to base your decisions on metrics? This course is great if you’re new to LinkedIn reporting tools or you want to improve your campaign analytics skills with tips and best practices. The course's main goal is to help you get the most ROI for your ad spend.

Analytics Social Media Advertising

Using LinkedIn's Ad Targeting

Course | Beginner

Using LinkedIn's Ad Targeting

In this course, you'll learn how LinkedIn Targeting works — and how to get the most of it. You'll explore LinkedIn’s unique targeting and the important steps and best practices to tailor your ad targeting strategy for your LinkedIn campaign.

Advertising Social Media

Introduction to LinkedIn Ads

Course | Beginner

Introduction to LinkedIn Ads

This course can help you better understand LinkedIn Marketing Solutions’ paid products. When you're done, you'll be able to create an ad campaign using LinkedIn’s native targeting, measure your success in Campaign Manager, and optimize your advertising goals.

Advertising Social Media

How to advertise on LinkedIn

Course | Beginner

How to advertise on LinkedIn

Connect your brand with the world’s largest audience of active, influential professionals. These five steps demonstrate how to run a self-service ad campaign on LinkedIn using Sponsored Content, Message Ads, Dynamic Ads, and Text Ads.

Advertising Social Media

Understand Customers Needs and Online Behaviors

Course | Beginner

Understand Customers Needs and Online Behaviors

With just some basic web analytics skills, businesses can easily measure how well their online marketing is working and get even better results. Start our free course to find out how you can easily measure your activity and understand customer needs and their online behaviours.

Analytics Digital Marketing Advertising

Make Sure Customers Find You Online

Course

Make Sure Customers Find You Online

Start our free course to discover just some of the ways businesses can reach and connect with more customers online. Plus, learn how to improve your search engine performance (SEO), and use online advertising (SEM) to boost sales and awareness.

SEO Digital Marketing Advertising

Introduction to Amazon Advertising

Course

Introduction to Amazon Advertising

In this course, you learn about Amazon Advertising’s full range of ad solutions, including ad types and placements, and the campaign goals you can reach with Amazon.

Advertising Digital Marketing

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The CRO Course: Win on Mobile

Course

The CRO Course: Win on Mobile

Get ready to win on mobile. Most companies get more visitors from mobile than desktop, but many mobile sites are still not optimized to perfection. The result is suffering conversion rates and missed revenue.

Digital Marketing Web Design Advertising

Course

Meta Certified Media Buying Professional

Meta Certified Media Buying Professionals can optimize, report on and harness tools needed to activate ad campaigns with Meta.

Advertising Digital Marketing Social Media

Course

Meta Marketing Developer Certification

Meta Certified Marketing Developers can implement marketing solutions using Business Manager, Meta Pixel, product catalogs and advanced matching.

Advertising Digital Marketing