What you'll learn
- Introduction to LinkedIn Targeting
- How LinkedIn Targeting Works
- Audience Attributes
- Matched Audiences
- Targeting Demo
- Optimizing your targeting strategy
Course | Beginner
What you'll learn
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Course | Beginner
Introduction to LinkedIn Ads
This course can help you better understand LinkedIn Marketing Solutions’ paid products. When you're done, you'll be able to create an ad campaign using LinkedIn’s native targeting, measure your success in Campaign Manager, and optimize your advertising goals.
Course | Beginner
The Beginner's Guide to SEO
If you're serious about improving search traffic and are unfamiliar with SEO, we recommend reading the Beginner's Guide to SEO front-to-back. We've tried to make it as concise and easy to understand as possible, and learning the basics of SEO is a vital first step in achieving your online business goals.
Course | Beginner
Understand Customers Needs and Online Behaviors
With just some basic web analytics skills, businesses can easily measure how well their online marketing is working and get even better results. Start our free course to find out how you can easily measure your activity and understand customer needs and their online behaviours.
Course | Beginner
Fundamentals of Digital Marketing
A free, self-paced online course offered by Google that covers various aspects of digital marketing, including SEO, SEM, display advertising, social media marketing, mobile marketing, email marketing, and analytics. The course is divided into 26 modules and is estimated to take approximately 40 hours to complete. Upon completion, participants receive a certificate from Google.