Course | Beginner

Discover the Next Generation of Google Analytics (GA4)

Discover the Next Generation of Google Analytics (GA4)

After completing this foundational learning path on Google Analytics 4 properties, you'll be able to:

  • Explain how Google Analytics 4 properties address your measurement needs
  • Describe the key differences between Google Analytics 4 properties and Universal Analytics properties
  • Navigate the features and interface in Google Analytics 4 properties
  • Set up Google Analytics 4 properties for your business

Updated / report an issue

Other Courses

View All
Use Google Analytics to Meet Your Business Objectives (GA4)

Course | Beginner

Use Google Analytics to Meet Your Business Objectives (GA4)

Find out how the latest generation of Google Analytics can take your measurement strategy to the next level. Learn how to set up an Analytics account and gain the insights you need to meet your business objectives.

Make the Most of Video

Course | Beginner

Make the Most of Video

Today, video is a vibrant and popular part of the online experience. Connecting with customers through this versatile medium can open up valuable advertising and content marketing opportunities. Learn how to integrate video into your online strategy, plan and produce videos on a budget, and promote them so that they're seen by the right people.

X's Ads Manager Fundamentals

Course | Beginner

X's Ads Manager Fundamentals

X's Ads Manager is the all-in-one platform for activating campaigns on X. Building your competence with Ads Manager will help take your campaigns to the next level and reach your marketing objectives.

Learn Digital Marketing Concepts

Course | Beginner

Learn Digital Marketing Concepts

From acquisition and engagement to conversion and metrics, learn the basics of the Marketo platform, and test your knowledge after each short session!

Measure Your Marketing with Google Analytics (GA4)

Course | Beginner

Measure Your Marketing with Google Analytics (GA4)

Find out how Google Analytics can give you the insights you need to help meet your marketing objectives. Learn key measurement features in Analytics that can show the effectiveness of your online marketing efforts and help you get more return.

Fundamentals of Digital Marketing

Course | Beginner

Fundamentals of Digital Marketing

A free, self-paced online course offered by Google that covers various aspects of digital marketing, including SEO, SEM, display advertising, social media marketing, mobile marketing, email marketing, and analytics. The course is divided into 26 modules and is estimated to take approximately 40 hours to complete. Upon completion, participants receive a certificate from Google.

🎉 Over 14K Members! Join the discussion on Discord.