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Course | Beginner

Use Google Analytics to Meet Your Business Objectives (GA4)

Use Google Analytics to Meet Your Business Objectives (GA4)

After completing this foundational learning path on Google Analytics, you'll be able to:

  • Describe how Analytics addresses your business's measurement needs
  • Set up your Analytics account in a way that supports your business objectives
  • Navigate the key features of the Analytics interface to surface the insights you care about

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From acquisition and engagement to conversion and metrics, learn the basics of the Marketo platform, and test your knowledge after each short session!

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