What you'll learn
- Introduction to LinkedIn Targeting
- How LinkedIn Targeting Works
- Audience Attributes
- Matched Audiences
- Targeting Demo
- Optimizing your targeting strategy
Course | Beginner
What you'll learn
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Course | Beginner
Measure Your Marketing with Google Analytics (GA4)
Find out how Google Analytics can give you the insights you need to help meet your marketing objectives. Learn key measurement features in Analytics that can show the effectiveness of your online marketing efforts and help you get more return.
Course | Beginner
The Beginner's Guide to SEO
If you're serious about improving search traffic and are unfamiliar with SEO, we recommend reading the Beginner's Guide to SEO front-to-back. We've tried to make it as concise and easy to understand as possible, and learning the basics of SEO is a vital first step in achieving your online business goals.
Course | Beginner
Reporting and Analytics for LinkedIn Ads
Are you struggling each time you face the numbers? Wondering how to base your decisions on metrics? This course is great if you’re new to LinkedIn reporting tools or you want to improve your campaign analytics skills with tips and best practices. The course's main goal is to help you get the most ROI for your ad spend.
Course | Beginner
How to Enhance and Protect Your Online Campaign
Whether you need help with managing your campaign's online presence or keeping its information safe, we have tools and resources to support you. In these videos, we explore how to use online platforms to reach and connect with your audience and how to measure and maintain a successful and safe campaign online.