Resources on Copywriting

Books

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

Book

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

“Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content” by Ann Handley is an essential guide for anyone looking to improve their writing skills and create engaging digital content.

Copywriting

How to Write a Good Advertisement

Book

How to Write a Good Advertisement

“How to Write a Good Advertisement: A Short Course in Copywriting” by Victor O. Schwab offers timeless principles and practical advice for creating compelling and effective advertisements.

Advertising Copywriting

The Copywriter's Handbook

Book

The Copywriter's Handbook

“The Copywriter’s Handbook: A Step-By-Step Guide to Writing Copy That Sells” by Robert Bly is an essential manual for anyone looking to master the art of persuasive writing and improve their marketing copy.

Copywriting

The Copywriter

Book

The Copywriter

“The Copywriter” by Peter Temple is a comprehensive guide that explores the techniques and strategies for writing persuasive and effective copy, essential for anyone looking to improve their writing skills.

Copywriting Marketing

Ogilvy on Advertising

Book

Ogilvy on Advertising

“Ogilvy on Advertising” by David Ogilvy is an essential guide to effective advertising, filled with timeless principles and insights from one of the industry’s most influential figures.

Advertising Marketing Copywriting

Tools

Tool

AI Text Classifier

The AI Text Classifier is a fine-tuned GPT model that predicts how likely it is that a piece of text was generated by AI from a variety of sources, such as ChatGPT.

Content Marketing Copywriting Copy Editing

Tool

Hemingway App

The app highlights lengthy, complex sentences and common errors.

Content Marketing Copywriting Copy Editing